Five Pickleball Trend Predictions for 2023

Trend #1: More Transparency Around Pickleball Paddles   As a company that's invested so much into doing our own manufacturing 100% in the States, it's killing us to see some of the marketing BS other pickleball companies use. I got an email from a big pickleball retailer the other day for a paddle with - I kid you not - "Around the Post Technology." I could not believe my eyes. I took a breath and tried to figure out what unique feature about this basic honeycomb paddle in a standard 16.5" by 7.5" shape would give it "ATP technology." There wasn't...